All Case Studies

High-Scale E-Commerce Store Revamp

Pink Zebra e-commerce store showcasing revamped product pages and enhanced digital shopping experience

Project overview

Revamped e-commerce platform and provided ongoing development support, handling millions of active shopping clients seamlessly.

Client information

Pink Zebra is a major direct-sales e-commerce retailer providing home fragrance products to millions of active customers across North America.

Business challenge

Pink Zebra required a complete online store revamp to optimize load speed, handle high seasonal flash-sale traffic, and improve user checkout conversion.


Technical challenge

One of the main technical challenges was assessing a complex multi-layer system without causing disruption, while also prioritizing findings across architectural, operational, and organizational vulnerabilities.

Solution delivered

Aridian Technologies conducted a comprehensive engineering & development program to address all challenge areas. We modernized the digital storefront using React, Node.js, and MongoDB hosted on AWS with integrated Stripe payments and performance optimizations. Each finding was evaluated for severity and complexity, accompanied by actionable recommendations, and mapped into a phased modernization roadmap.

High-Scale E-Commerce Store Revamp solution delivered mockup

Key deliverables

Team processes and project management review

  • >Definition of team structure, roles, and responsibilities
  • >Description of current processes and project management practices
  • >Recommendations for improvement

Back end and database architecture review

  • >Attracted millions of active shopping clients
  • >Significant increase in digital sales conversion
  • >Sub-second page load times across catalog pages
  • >Ongoing continuous engineering and maintenance support

Front end review

  • >Project structure assessment and recommendations for refactoring
  • >UI/UX improvement recommendations
  • >High-level security review and recommendations for improvement

Infrastructure review

  • >Infrastructure patterns review and recommendations for improvement
  • >Cloud resource utilization, security compliance, and cost optimization audit
  • >Disaster recovery, backup protocols, and high-availability configuration review

Value delivered

1

Actionable modernization roadmap

Developed a clear, phased plan for system improvements, enabling the client to address technical debt and scale efficiently.

2

Risk reduction

Provided visibility into critical vulnerabilities, empowering the client to proactively manage operational and security risks.

3

Improved decision-making

Equipped stakeholders with evidence-based insights to support informed investment and resource allocation decisions.

4

Enhanced operational resilience

Ensured recommendations were sequenced to avoid production disruptions, resulting in a more robust and dependable platform.

Our tech stack

React
React
Node.js
Node.js
MongoDB
MongoDB
AWS
AWS
Stripe
Stripe

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